SRS Limited IPO Details,

Incorporated in 2000, SRS Limited is engaged in the business of Cinema Exhibition, Food & Beverages, Retail and Manufacturing & Retailing of Jewellery operations.

Company operates 23 SRS Value Bazaar retail stores, 15 food courts and 30 cinema screens in North India. The company also operates five jewellery retail and wholesale outlets and a jewellery manufacturing unit in Delhi.

SRS Cinemas is the cinema exhibition brand under which the Company operates a chain of cinemas spread across six cities. This includes 11 properties at strategic locations having 30 screens and 7,608 seats. The food courts are run under the SRS 7dayz and Punjabi Haandi brands and currently, the Company operates 15 food courts across North and Central India. The Company operates a chain of retail stores under the brand name of SRS Value Bazaar that offer FMCG products. SRS Fashion Wear is the other brand under which the Company retails multi-brand apparels. Company has 23 retail stores in North India. They also sell a wide range of gold and diamond jewellery under the brand name of SRS Jewells.

Company Promoters:

Following is the list of the Promoters of the Company:

1. Dr. Anil Jindal
2. Mr. Sunil Jindal
3. Mr. Bishan Bansal
4. Mr. Raju Bansal
5. BTL Industries Limited
6. BTL Portfolio Limited

Company Financials:

Particulars	For the year/period ended (in Rs. Million)
	31-Mar-11	31-Mar-10	31-Mar-09	31-Mar-08	31-Mar-07
Total Income	20,775.34	13,298.62	5,144.58	1,877.95	595.55
Profit After Tax (PAT)	373.88	261.57	55.91	104.75	101.11

Objects of the Issue:

The objects of this Public Issue are to raise funds for:

1. Setting up of cinemas;
2. Setting up of food courts and restaurants;
3. Setting up of retail stores;
4. Setting up of jewellery manufacturing facility and jewellery retail stores;
5. General Corporate Purposes; and
6. Issue related expenses.

Issue Detail:

  »»  Issue Open: Aug 23, 2011 - Aug 26, 2011
  »»  Issue Type: 100% Book Built Issue IPO
  »»  Issue Size: 35,000,000 Equity Shares of Rs. 10
  »»  Issue Size: Rs. [.] Crore
  »»  Face Value: Rs. 10 Per Equity Share
  »»  Issue Price: Rs. - Rs. Per Equity Share
  »»  Market Lot:
  »»  Minimum Order Quantity:
  »»  Listing At: BSE, NSE

SRS Limited IPO Grading

ICRA has assigned an IPO Grade 3 to SRS Limited IPO. This means as per ICRA, company has 'Average Fundamentals'. ICRA assigns IPO grading on a scale of 5 to 1, with Grade 5 indicating strong fundamentals and Grade 1 indicating poor fundamentals.